Wednesday, October 5, 2011

Beast Cancer Awareness Month

You see it on TV in the NFL and MLB. Professional players wearing Pink gear to recognize and support National Breast Cancer Awareness Month.

We all know somebody that has been stricken with cancer. A former partner of my had a double mastectomy due to breast cancer a few years back. Another co-worker of mine just had a mastectomy last year.

Several parents and players have asked if it would be possible to recognize National Breast Cancer Awareness Month by wearing Pink for our games in the month of October.  I think it's a great idea, not because it looks cool, but that it provoke our players to think about the civic ramifications of taking on a cause.

Wearing Pink because 'they do it on TV' is not good enough. I spoke to the players and explain why we are bringing attention to the cause of recognizing breast cancer. I am proud that our young men are willing to take on a cause. But I want to engage some thought behind taking the cause by opening a dialog with them on why it is important to recognize and support National Breast Cancer Awareness Month.

So, during the month of October, I will allow our players to wear Pink gear for our games. Buying Pink gear is optional and is not required.  I also encourage our fans to wear Pink on Thursdays too.

Here is the National Breast Cancer Awareness web site:http://www.nbcam.org/help_promote_nbcam.cfm

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